Jeffrey Robertson discusses the importance of embassy websites in addition to social media.

Two researchers, Mark Graham and Stefano De Stabbata, at the Oxford Internet Institute have depicted the world’s “Internet empires” in a map, below. The map shows each nation’s most popular website, with the size of nations altered to reflect the number of Internet users there. The map makes for a brief, informative look at how geographic—and universal—certain web tastes and habits are.