winning hearts and minds

September 18, 2018

A former editor describes his time at Hi magazine, the U.S. government-funded, Arabic-language publication that aimed to win hearts and minds in the Middle East.

Taliban fighters posed for the camera, their shawls and bandannas covering their identities but not their jubilation, as they captured the main roundabout in the northern Afghan city of Kunduz early this month in what could have been called “operation hoist the flag and pull out a smartphone.” [...] In a country where social media use is becoming more and more vital, the Taliban are making sure to flood the information channels with their message.

PD News headlines showcased the role public opinion can play in international politics. 

After capturing the hearts of Vietnamese audiences, South Korea continued to conquer the broader Vietnamese market. As of December 2014, South Korea has been Vietnam’s biggest investor, with US$37.23 billion of foreign direct investment in 4,110 projects throughout the country.