A curated selection of public diplomacy-relevant news from a global cross-section of English-language media outlets, including independent, corporate-owned, and state-sponsored sources. The stories featured don't necessarily represent CPD's views nor have they been verified by CPD.
Cuba’s Opposition Branding Named Yoani Sanchez
In spite of some yet not explained journalistic discrepancies, Sanchez’s public image can be easily compared to the profitable company - such as Bacardi Rum which is easily recognizable for its black bat appearing in the company logo, so too is Sanchez who is considered to be a known brand of the Castro’s opposition.This generally accepted label allows her to shape the public opinion to a large extent. On a more specific level, she has succeeded in expanding the like–minded audience for quite some time now.
Xi Seeks to Repair China’s Image at ‘Soft Power’
From Beijing’s vantage point, such foreign concerns reflect misconceptions over its intentions as a rising power. And Xi appears to recognize that this is exacerbated by a broader deficit in China’s global soft power (that is, the ability to persuade other countries and foreign publics through attraction and co-option rather than coercion, use of force, or payment).To be sure, Beijing has invested many billions of pounds in recent years on foreign charm offensives, and has achieved some significant successes (remember the 2008 Olympics for instance).
Wanted: A Pan-Caribbean Broadcasting Corporation
The concept of a regional broadcasting service has long been mooted. In a 2011 report on the state of affairs of the regional integration, published by the University of the West Indies Institute of International Relations, one of the recommendations for the movement’s revival read “Effective communication must come to the centre of everything that regional institutions do, along with the establishment of a Caribbean Broadcasting Corporation with the kind of public service remit – and comprehensive coverage across the internet, radio and airwaves – that characterizes the BBC.”
Andrew Saul, Genovation Cars CEO, Completes U.S. State Dept. Speaking Tour of Australia, New Zealand
Andrew Saul, CEO of Genovation Inc., recently completed a three-week, eight-city speaking tour of Australia and New Zealand on "Entrepreneurship and Renewable Energy," as part of the U.S. Department of State's Bureau of International Information Programs (IIP). Genovation is a Rockville, Md.-based designer and custom builder of environmentally friendly automobiles.
‘India Is’ a Celebration of Indian Youth: Khurshid
A celebration of the youth of India is how External Affairs Minister Salman Khurshid Monday evening described the showcasing of two years of 'India Is', the digital initiative platform of the ministry's public diplomacy division and its rich treasure trove of photographs and visuals on India.
Tony Blair another Victim of Chinese Army’s Operation to Deceive
Mr Blair's elite audience also watched a video message from Bill Gates, the billionaire philanthropist co-founder of Microsoft. Neither man appears to have been aware that the event, last November, was a "soft power" exercise approved at top levels in the PLA.
Greece Has A PR Problem. Can It Be Fixed?
And in 2011, when the corrupt, lazy, violent Greek meme was at full throttle, a Greek-South African marketing strategist named Peter Economides sought to improve the nation's damaged self-esteem through a campaign called Yinetai, which means "It is possible."
T&T to open embassy in China
“This centre would promote Trinidad and Tobago’s creative industries through cultural exchanges, training seminars and cultural exhibitions in China. The Centre could also feature highly in Trinidad and Tobago’s public diplomacy initiatives in Asia. During our discussions we also suggested that China and Trinidad and Tobago could co-host an annual Caribbean Music Festival in Beijing, which could become a signature event for promoting Asian/Caribbean Cultural Exchanges.”
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