Since China became openly engaged in projecting soft power, its endeavors have constantly faced challenges. When China’s investment in soft power exceeds the combined government spending of the U.S., UK, France, Germany...
KEEP READINGA Primer on Bilateral Relations between the U.S. and China
There is no question that China is a major global power, but how is the country harnessing public diplomacy initiatives to become a leader in soft power? As part of our “Rising Soft Power in a Multipolar World” initiative, this e-book seeks to provide a deeper understanding of Chinese public diplomacy trends and soft power practices.
Highlights from this curated collection of resources include a behind-the-scenes look at the Confucius Institute program, featuring an essay by scholar Jennifer Hubbert and an interview with Confucius Institute Director-General Xu Lin; an analysis of U.S.-China military-to-military exchanges by scholars Thomas Hollihan and Zhan Zhang; reflections on China’s soft power assets including 'Panda Diplomacy’ and the internationally renowned Beijing Film Festival; and a photo gallery from the Shanghai World Expo. The popularity of Jon Stewart and the role of China’s First Lady Peng Liyuan in U.S.-China relations are also explored.
“Rising Soft Powers: China” is available for free download on CPD’s website. Click here to download the e-book for iPad and Nook (.epub) and Kindle (.mobi).
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