Earlier this week, the global climate campaign 350.org launched "Radiowave." It's designed to take a single powerful song, and use it as the focus of a campaign that will sweep down Africa, one country at time, for the next few weeks, finally landing in South Africa just as the UN's climate conference begins.

It is the country of India that has the highest potential for soft power deployment in emerging markets, specifically in Africa for the following reasons...

For the first time in its history, U.S. Embassy Brazzaville in the Republic of the Congo took part in the SportsUnited Sports Envoy program....NBA representative Chris Clunie spent August 25-31 teaching over 250 Congolese youth basketball skills, as well as the importance of working together, open communication, and building a sense of self and community-awareness.

China’s insistence on treating investment strictly as a government-to-government affair, ignoring the sentiments of inhabitants on the ground, could undermine this. Its refusal to acknowledge public opinion on a continent where mass political consciousness is awakening could cost it dearly in the long run.

Cultural activists, cultural workers, researchers and policymakers from Mali and Algeria to Singapore, and Limpopo to Cape Town, gathered in Joburg recently for the much-anticipated Diversity Conference.

The meeting resulted in the creation of the Wanning Declaration, a document viewed as a milestone in public diplomacy between China and Africa. The declaration underscored the agreement made between China and African nations to enhance Sino-African cooperation...

It seems to me, whether it’s called soft power or smart power, it’s a very wise thing to do to invest in development, and it’s very short-sighted to not see the link between our national security and what’s going on anywhere in the world.

"Emphasis is to increase the leisure market and position Rwanda as a major leisure destination. We have done a good job in branding Rwanda as a safe destination, so now we need to talk more about leisure," observed Rica Rwigamba, the Head of Tourism and Conservation at RDB.