His mandate covers overall representation of the EU and leading Member States on EU matters; political dialogue with Tanzania and EAC authorities; management of development assistance; trade relations; and public diplomacy with the host country.

Beijing’s image is complicated at best in Africa, where it is building major infrastructure projects and boosting local economies, but is also accused of overlooking human rights abuses in its quest for natural resources. China’s foreign investments are a dynamic source of support to America’s economy, but the massive U.S.-China trade deficit is a point of tension.

CCTV Africa's mission will be to present the good truth of China \[...] and to show the good experiences of its economic development."...until recently, the country did not wish to export its culture, but in 2008 things changed. The following year President Hu Jintao used the concept of soft power for the very first time, connecting it to the diffusion of Chinese culture and influence around the world.

The rap star from New York flew briefly to the Somali town of Dolo along the Ethiopian border to visit a refugee camp run by the United Nations High Commission for Human Rights. Rap and rock stars, action heroes, and yes, even comic book characters...do their job well, raising public awareness about world crises. But some critics have begun to ask whether any of this attention does any actual good.

In reading through various reports from Davos last week, I couldn’t help but wonder with all that power amassed – over 4500 attendees to include hundreds of heads of state and CEOs – and all the current crises compounding on the world’s stage, might something different result. Would there be any fresh thinking or radical action to come of such a gathering at such an auspicious time in world history.

For South Africa, this is the true value of Web 3.0. This is a game-changer in how society works. The web of openness will offer tremendous opportunities for us all. I hope my book will go some way to making sure that we are ready to grasp those opportunities and make the most of them.

During the past several years, Chinese audiences have flocked to see American movies such as Kung-Fu Panda, much to the alarm of China’s political leadership, which has recently made clear that it is not inclined to surrender any terrain on the global cultural battleground.