city branding
The XXXII Olympic Summer Games in 2020 will be hosted by one of three candidate cities: Madrid, Istanbul, or Tokyo, following the 2016 games in Rio De Janeiro. The three candidates were selected by the International Olympic Committee out of a group that also included non-selected applicant cities Baku, Doha, and Rome (which withdrew its bid shortly before the applicant files were due). The International Olympic Committee will elect the host city on 7 September 2013. Here is a look at the logos of each of the hopefuls (and not so hopefuls).
The extension, previously most commonly associated with the Southeast Asian country Laos, is meant to "appeal to local business owners — those in Los Angeles and possibly also Louisiana — who haven't been able to secure the name of their businesses using .com, .net or .org extensions," according to Mashable.
More specifically, it is a glimpse at how urban centers led by Lagos, Africa's biggest city, are positioning themselves to accomplish what any number of rebel groups and secessionists movements have failed to achieve since the continent's independence era commenced in the late 1950s: redraw a remarkably static political map of Africa, imposed by European imperialists over a century ago.
"Moscow is open for business," declares Andrei Sharonov, Moscow’s deputy mayor for economic policy, "but we still have challenges to overcome in increasing the city’s attraction to both domestic and international investors." This realistic assessment of Moscow’s current position is typical of the man who was appointed by the city’s mayor, Sergey Sobyanin, in late 2010 to make Moscow a global business–friendly center capable of attracting investment.
In Atlanta, you already have natural connections with your major trading partners: Canada, Mexico, Japan, United Kingdom and China,” he said during his presentation in the Tom Murphy Ballroom at the Georgia World Conference Center. But you also have connections with other metros, such as Seoul (Korea), London, Toronto, Cancun (Mexico) and Montego Bay, Jamaica, through business and tourism travel. Going forward this region must strengthen these connections and forge new connections in order to thrive in the global economy.
Manila has the "worst" brand value among 16 Asia-Pacific cities, according to the Location Branding 2012 report published by Public Affairs Asia and Ogilvy Public Relations. The survey showed that a location's brand is a significant factor in attracting foreign investments and tourists.
China's top economic planning body set new targets on Monday in its effort turn the city of Shanghai into a global financial hub, including a more than doubling of trading volume in financial markets and a greater openness to derivatives such as foreign-exchange products.