Following globalisation and increased competition to attract tourists, markets, talent, investors, events, etc., countries conceive brand management as a key success and competitiveness factor as well as a key item in their economic, social and cultural development.
Co-author: Andras Simonyi
Budapest, Hungary -- In the run-up to the NATO summit Nov. 19 in Lisbon, the transatlantic community must confront not just the burning issues it faces (from Afghanistan to Russia), but the way free nations can and should wield their power for global progress.
More than 120 students from dozens of countries across Europe will attend the conference, including, according to the organizers, “students that hold negative feelings towards Israel.” The European Students’ Union convened its annual conference in Jerusalem on Sunday, the first time the event has been held in Israel.
Indeed, said [ESA Council chairman Giuseppe] Pizza, there is no question of achieving ambitious scientific objectives or opening a significant new chapter in space exploration without a global strategy, including the active participation of every European player.
The leaders of Moscow's 1.5 million strong Muslim community say they desperately need more places of worship. But a plan to build a new mosque has run into local opposition which is being fuelled by nationalists calling for a "clean Moscow" without Muslims and foreigners.
Ambassador Clarke said the 2010 European Film Festival will provide "a marvelous opportunity for Europe to show the vibrancy of the European film industry and to share this with Tanzanian people."
Along with the music and native dancing, African art and fashion are on display. And it is not just the sounds and sights of Africa, but the tastes as well, Adwoa Hagen-Mensah says the food of her home country is a hit.