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An exhibition to introduce South Korea to the world to increase its national brand awareness will be held in Seoul later this month. The non-governmental organization Voluntary Agency Network of Korea (VANK) and Yonhap News Agency will cohost the "National Brand (UP) Exhibition" at the National Museum of Korea in Yongsan, Seoul from Feb. 23-28.

February 7, 2016

As Japan gears up to host the 2020 Tokyo Olympics and caters to a surging influx of foreign visitors, the country faces a cultural dilemma: Should it stop identifying Buddhist temples on maps with the traditional “manji” symbol that is often confused with a Nazi swastika?

Global perceptions of China are largely shaped by stereotypes. They are flawed and perpetuated by a Western-dominated media, [...] The conglomerate Dalian Wanda Group’s purchase of a majority stake in Hollywood production firm Legendary Entertainment is set to change that. There is no better medium than film to teach others about history, culture and the ways and thinking of a nation.

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