public diplomacy

For much of the past decade, “soft power” has been touted as a means for making foreign policy more effective by emphasizing enticement rather than coercion, conversation rather than conflict. The concept has won applause, but putting it into practice has often been half-hearted...In an era in which revolutions rely more on social media than on machine guns, soft power will be ascendant.

The editorial seems reflective of a trend...Chinese policymakers, academic strategists, and journalists are stil a lot more obsessed with the United States than the other way around. Yes, there's been some perfunctory rhetoric about "getting tough with China" on the campaign trail, but there's still far more ink spilled over the Middle East in the U.S. national political conversation.

Given rapid economic development of Asian countries and the gradual formation of a new type of cooperation pattern, the United States is afraid to miss the express train of Asia's development and lose its dominance of regional affairs. The U.S. move to "return to Asia" aims to gain more interests from Asia's regional development and cement its dominant position.

October 18, 2011

The Turkish government also recognises the value of soft power, the idea that institutions and ideals are appealing to the outside world and should be emulated. The relative success of the political system, with Islamists in power in a genuinely popular and functioning democratic system, is a case in point.

China's leaders have agreed guidelines aimed at preserving "cultural security" and expanding Chinese soft power...Analysts say the meeting was largely aimed at strengthening the party's tight control over the media and the Internet. But...Xinhua said the meeting should be seen as a strong signal for China to do better in the cultural field, where it has been lagging.

"Cool Japan" hasn't succeeded in spreading Japanese pop music very far. AKB48 seems poised to change that. AKB48 isn't blazing a new path forward for Japanese culture; it's an extension of what has been selling but applied to music.

U.S. Department of State’s Bureau of Educational and Cultural Affairs and the Bronx Museum of the Arts launched smARTpowerSM., a new initiative that sends 15 American artists and collaborative artist teams to 15 countries worldwide to engage in people-to-people diplomacy through the visual arts.

LONDON --- For much of the past decade, “soft power” has been touted as a means for making foreign policy more effective by emphasizing enticement rather than coercion, conversation rather than conflict. The concept has won applause, but putting it into practice has often been half-hearted, especially by nations that possess significant military muscle. They prefer macho diplomacy and remain wary of the public diplomacy that puts soft power into practice.

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