Chinese regulators have shut down 6,600 websites in their efforts to clamp down on “illegal public relations deals” that employ similar tactics for commercial gain. Telecommunications authorities shut the websites down as part of a campaign against bad public relations practices launched in April by the State Internet Information Office and several other government agencies.

The government should have used the white paper to hone "smart power", the term coined by Joseph Nye Jnr. in his book, The Future of Power. Nye says that countries using smart power have "the ability to combine hard and soft power resources into effective strategies". South Africa's foreign policy should be calculated to produce desired outcomes and benefits for the country, especially on the continent.

With the twin crises of the American budget deficit and the European public borrowing emergency, China has ample worries. China is nonetheless active in bilateral relations with EU member states, and this involves commercial diplomacy, high-level visits and public diplomacy. The last increasingly revolves around the notion of “helping friends,” whether these are nations in need of investment or simply cash.

Taiwan has been a relatively quiet player in the tense dispute about territorial claims in the South China Sea. That could change with an unusual initiative that Taipei says is a peaceful approach to asserting its sovereignty in a body of water where China, Vietnam, the Philippines, Malaysia and Brunei also have claims. The plan involves tourists, rare turtles and a remote atoll.

An American-funded clinic to train birthing assistants is saving lives in one of China’s most isolated regions. The Surmang Foundation’s clinic, set in a Buddhist monastery, is also pioneering a system of rural health care for the ultrapoor that some experts say could be a model for the rest of the country.

According to McEldowney's report, "the goal of the Embassy's public diplomacy initiative is to spur debate and discussion about biotechnology, create positive public opinion, and to provide broader availability of scientific information about agricultural biotechnology to both the media and consumers...Gaining key opinion leaders' support will help increase the public's awareness...

Mr. Aquino’s visit highlights China’s successful use of soft power to build relationships based on inducements and gestures of goodwill rather than aggression and interference in domestic affairs. China’s success is evident in turning Southeast Asia into a peaceful and prosperous backyard that allows it to concentrate on modernizing its economy.

The political gamble has paid off as Qatar, perhaps the richest country in the world, emerges as a player able to deploy more than the soft power of TV channel Al Jazeera, which has fanned most of the region’s revolutions.