social media

Israeli Prime Minister Benjamin Netanyahu is now tweeting in Arabic on a new Twitter account opened in mid-December. The development caught the attention of the Saudi Internet news service, Al Arabiya, which reported this week that Netanyahu’s Twitter account has drawn new followers from Iraq, Egypt and Lebanon, currently numbering 671 followers.

December 20, 2012

“As cabinet secretary he will ensure that the government’s policy framework is cohesive and coordinated,” he said. “In addition, as the chief officer responsible for Information Technology and Government Information Services, I will be expecting him to champion a fresh impetus towards a more ‘digital’ government that delivers services more effectively to our customers and to promote the use of social media to communicate with our citizens.”

The official Facebook page of Israel’s embassy to Ireland this morning posted, and then abruptly deleted, a provocative message arguing that “hostile Palestinians” would “lynch” Jesus Christ and his mother, Mary, if they lived in today’s Bethlehem... The Facebook message, which begins “A thought for Christmas,” included an image of Jesus and Mary. It was live for about two hours before being deleted.

Israel’s Public Diplomacy and Diaspora Affairs Ministry has opened a Public Diplomacy Department in Arabic. A statement released by the Ministry states that the department “will be responsible for conducting public diplomacy activities for the media and public opinion on a global level in general and among Arab countries and the Middle East in particular.”

With the Arab Spring still unfolding, our mission was to open a real-time window onto the realm of digital diplomacy, showing dialogues between key actors and ranking their influence. Facebook arguably played a greater role in driving the changes in Tunisia and Egypt, but Twitter was the vector through which news flowed to the rest of the world (and back again), and we wanted to harness that.

When you turn diplomatic missions into something resembling Fort Apache, and when diplomatic practice is limited by inordinate restrictions arising from concerns about personal safety, the establishment of vital local connections, and of relationships based on confidence, trust and respect, is next to impossible.

While the world watched the demise of Egypt’s political leadership last year, some Egyptians were tuning online to YouTube clips lampooning the Egyptian state channel’s fumbling version of the events. In early 2011, Bassem Youssef began filming clips in his laundry room to provide comic relief amid a crumbling political situation in his home countr

The State Department wants your opinion. No, not on weighty matters like the Arab Spring/Winter, relations with Russia, the state of NATO, or Chinese free-trade violations. The pressing question of the day is whether it should rename its blog DipNote.

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