soft power

The author also advocates for the revision and restart of India’s Look North Policy which is under hibernation since decades. India as a major regional and global power cannot leap-frog to the global high table without demonstrating effective and timely initiatives at the regional level, and Central Asia is an important constituent of this region. 

July 12, 2015

Through the lens of American influence and power, Bridget Kendall and guests explore how power is being adapted and deployed by countries and organisations around the World. 

In addition to tropical scenes and hand-rolled cigars, doctors have become yet another leading force of human resources characteristic of Cuba, not only earning respect and hard currencies from the rest of the world, but also building soft power for the Caribbean island.

China has been making major efforts to increase its ability to influence other countries without force or coercion. [...] China has emphasized its cultural and economic strengths, but it has paid less attention to the political aspects that can undermine its efforts.

When Rafidah Abd Rahim traveled to Japan from Singapore last year, the recent college graduate was relieved to find a goodly number of lifestyle offerings for Muslim travelers, such as halal food—that is, fare that complies with Islamic dietary guidelines—and easily available prayer rooms.

What countries want from their diasporas

This new video from The Economist highlights three public diplomacy benefits that diaspora communities can offer their home countries. 

Sulaymaniyah Mosque, Istanbul Turkey

Senem Cevik offers suggestions on how Turkey can seize the PD moment.

Several archaeological sites have been attacked by Islamic State jihadis in Iraq and Syria. […] “I think the growing awareness that hard power will not be enough to defeat violent extremism is gaining ground. We need also soft power,” [Irina] Bokova said. “Culture should be part of our response to violent extremism”.

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