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soft power

Vietnam’s “Underdog” Public Diplomacy in the Era of the COVID-19 Pandemic
April 23, 2020

Phillip Arceneaux & Lindsey M. Bier apply the business concept of "underdog expectations" to Vietnam's growing soft power during COVID-19.

The Soft Power 30: A Global Ranking of Soft Power (2019)
April 21, 2020
For Common Good: Russia’s Public Diplomacy During the Covid-19 Era
April 17, 2020

Olga Krasnyak provides historical context for Russia's recent delivery of medical supplies to the U.S. 

Cultural diplomacy as tool for political, economic growth
April 13, 2020
Rebranding Soft Power: Assessing Obama’s Smart Power Strategies
April 13, 2020
The new development diplomacy in middle-income countries
April 13, 2020
India’s Public Diplomacy in the Twenty-First Century: Components, Objectives and Challenges
April 13, 2020
Political Sources of Hungarian Soft Power
April 13, 2020

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