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When awake with jet lag in a hotel far from home, the traveler naturally turns to the TV remote. So it was for me in Moscow this week, when a few absent minded clicks brought me face to face with Russia Today (RT)– the English language news channel and flagship for contemporary Russian public diplomacy. The channel did not come highly recommended. It had raised eyebrows with recent magazine advertisements adorned with a portrait of Stalin holding a quill and that caption: “Stalin wrote romantic poetry” and the tag line “Proud to be different... >

When it comes to entertainment, leisure and play, people generally exercise more freedom of choice than in any other realm of modern life. They choose to watch a movie, play chess, go to a concert, or go shopping because they find it amusing. In short, look at the way people entertain themselves and you’ll discover what people wish to do for one's own sake. If you’re looking for a window into the global village, to assess its condition and its attitudes toward every imaginable aspect of contemporary life, there can be no better portal than global entertainment.

In today's 24/7 news environment, governments have it hard. In my experience, working at the centre of UK government in the Cabinet Office, I found that government has to know its position on everything and be able to articulate it in a sound bite. You have to be either 'for' or 'against' any proposition, policy proposal or idea. You cannot be equivocal; you cannot have a nuanced view. If it's a significant policy or issue, then you have to be crystal clear. When government isn't clear, the media pursue, challenge and provoke you in 24 hour news cycles until you are clear.

A recap of the third Wilton Park conference on public diplomacy in the UK.

My brother and I, accompanied by his brother-in-law, were driving to the posh and overpriced Dynasty Chinese restaurant in Islamabad’s Marriott hotel recently. Yet the tightwad in me convinced them that we could enjoy ourselves just as much by going to one of the many cheaper Chinese local restaurants. Soon after we heard the Marriott explosion a few miles away, it became clear we had saved more than money.

October 1, 2008
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It's been great to get such thoughtful comments on our International Relations Spectrum. One way for me to understand other perspectives would be to take a piece of our work at the British Council and look at how we could frame it.

At the British Council – the UK’s international cultural and educational body – we’ve been thinking about what we call the International Relations Positioning Spectrum. It draws on work by Nick Cull and work done by Ali Fisher and Counterpoint, our cultural relations think tank on ‘'Options for Influence’.

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