For their 2016 Best Countries report, Reibstein and his associates surveyed 16,200 business experts and ‘informed elites’ around the world and divided their findings into nine sub-rankings like adventure, quality of life, open for business, heritage, and cultural influence. India came in at No. 22 among 60 nations. 

The World Forum on Sport and Culture will be held in Kyoto and Tokyo from Wednesday to Saturday to discuss and exchange information about the international contributions of sport, culture and the economy. [...] We need to show international society that there are women in Japan with credibility and a strong voice in each of their fields. 

Launched in 2009 by the Ministry of Foreign Affairs, the program seeks to enhance local youths’ international perspective and encourages them to explore the world and cultivate relationships. One-hundred university students took part in this year’s edition, themed “Dynamic Youth, Friendly Taiwan,” and completed six weeks of training before making three-week visits to 17 cities in 16 countries.

India and United States are working together to solve the world's toughest challenges through people-to-people exchange programs said U.S. Assistant Secretary of State for Educational and Cultural Affairs Evan Ryan. Ryan asserted that during her last visit to India she learned that how cultural and educational exchange programs are crucial to the U.S.-India relationship.

Filipinos are the second largest Asian Pacific Islander group in Washington state. This year, the Filipino American National Historical Society (FANHS) established “1946: A Turning Point” as its theme, marking the 70th anniversary of the 1946 laws that brought us the Filipino American community that we know today.

To build successful nation brands, countries must have “a clear self-concept of their culture,” he adds, in a conversation with Wharton marketing professor David Reibstein. An expert on nation branding himself, Reibstein draws insights from Kotler on a growing awareness among many countries of the need to invest in their brand image to attract tourists, trade and foreign investment. 

Greek Prime Minister Alexis Tsipras got a special gift from his Chinese hosts during his official visit to China in July: a two-wheeled bicycle. Explaining the symbolic value of the gift, Tsipras said that the bilateral relations are like a two-wheeled vehicle. "One wheel is economic cooperation and the other, cooperation in culture and education. We are the cyclists who will develop our two countries," said Tsipras.

China has launched a program to promote stories of well-behaved outbound Chinese tourists in an effort to improve overseas images of Chinese world travelers. [...] China's tourism industry, which has seen rapid growth, has become an influencing force in the world. [...] "The behavior of Chinese [outbound] tourists is one of the important parameters to gauge the national soft power," ​