Huffington Post readers may be familiar with Arianna Huffington’s campaign to redefine success away from the two metrics of money and power toward a third which includes well-being, wisdom, and our ability to wonder and give back. The old, masculine signifiers of success lead to burnout, sleep deprivation and general grumpiness. Businesses should instead take care of their workforce, and indeed encourage their workers to take care of themselves. A healthy, happy, motivated workforce should be a symbol of success in its own right.

I often say in international relations there six things a country can do: ‘giving, helping, sharing, boasting, shouting, and fighting.’ This fits with Joseph Nye’s classic definition of ‘soft power’ coined in 1990 as ‘the ability to attract and co-opt rather than coerce, use force or give money as a means of persuasion.’ In an ideal world sharing culture and trade is a lot better than firing bullets or giving aid.

Those who speculate that Iran will somehow absorb western Afghanistan into its sphere of influence when US and NATO forces drawdown in 2014 have not been through the doors of the threadbare “Public Library and Cultural Center” in Herat. Iran built the domed structure and stocked its library and classrooms seven years ago, a $190,000 project that it presented as a gift to the Afghan government. Today the center fulfils a critical need for its 700 mostly poor Afghan student members: English, math, art, Quran, and computer classes, and a study hall to prepare for university entrance exams.

On July 15th a triumvirate of politicians declared their support for Britain’s membership of the European Union (EU). Peter Mandelson, a former Labour Party minister, Ken Clarke, a Conservative Party minister and former chancellor, and Danny Alexander, the Liberal Democrat chief secretary to the Treasury, unveiled the manifesto of “British Influence”, a new campaign group. “Far from leaving Europe, Britain should be leading Europe,” it proclaimed.

Russia will increase spending on foreign cultural and educational projects as part of the Kremlin-backed 'Soft Power' concept aimed at improving the country's image abroad, a news report said Wednesday.

As a vital ally and key power in a region filled with turmoil, this should be of concern to all Americans. It is in America's best interest for President Obama to utilize the immense soft power of the executive branch and privately counsel his friend on how best to respond to community engagement.

No-one has been more skeptical about Chinese soft power than Joseph Nye, the man who first coined the phrase twenty years ago. In particular, Nye has criticized Beijing’s efforts to acquire soft power through centralized schemes, like the spread of Confucius Institutes or the establishment at the end of last year of the China Public Diplomacy Association. Despite “spending billions of dollars to increase its soft power … China has had a limited return on its investment,” he recently argued.