The Israeli army this week launched its official Arabic Facebook page. Joining the military's English blog, Twitter account and YouTube channel , the Arabic site will provide information about the Israeli army's activities in the Palestinian territories and other related issues. It will also serve as a place for conversation with readers.

Monday's vote to admit Palestine as a full member of Unesco, the U.N. cultural arm, was a sharp reminder of just how limited Washington's influence -- hard, soft and smart -- has become in respect of the Middle East's most intractable conflict.

Turkey’s public diplomacy has gained increasing prominence in the news over the past month, even in the weeks prior to the earthquake that hit Eastern Turkey. Changes in the political landscape have resulted in significant changes to Turkey’s international standing in the world. The theme that dominated news from Turkey’s Today’s Zaman throughout the month of October was this Muslim-majority nation with a secular democratic government and a vibrant Islamic culture.

The recent developments the world has been witnessing leave no room for doubt that Turkey is an exceptional and indispensable player on the regional and global stage. Turkey, with its vital geopolitical position, cultural and historical wealth, economic potential, secular democracy and political influence and efficiency, is among a few countries that can play such a critical role. In this global arena, one of the most important keys to Turkey’s success has been the country’s new foreign policy and public diplomacy strategies.

The documentary is a smart and savvy approach to hasbara (public diplomacy) because it does no persuading, arguing or advocacy whatsoever. Politics could not be further from this film.

World governance in catastrophe is an element of global statecraft. But some disasters are more local, and then how an individual state responds shows its citizens, and the wider world, just how good it is at its core business of meeting basic needs. That is one reason why deciding whether to accept disaster relief is partly a matter of state self-confidence. But it is not just about bravado. Even humanitarian aid can carry a discreet price tag.

These are all of value in America’s war against poverty, hunger and premature death in the developing world. Secretary of State Hillary Clinton has said that America should extend its influence by the use of “soft power” – hospitals, education, agricultural development, all things Israel can be helpful in.

Actor Jason Alexander of "Seinfeld" fame paid a call on Shimon Peres, the president of Israel. Alexander was visiting the Holy Land as part of a pro-peace delegation from a grassroots group called OneVoice, dedicated to finding a two-state solution for the Israeli-Palestinian conflict.