Globally, sports, as an industry, remains one of the unifying factors, and the games are played to bring people together. Sport is crucial in what we now call sports diplomacy. It bridges the gap and as such, South Sudanese and Kenyans are very close people. 

Al-Shabaab propaganda video tries to lure fighters with scenes of African hunting safari. The shooting is just one of the surreal scenes in the latest of a series of high-definition videos called "Front Lines" that al Qaeda-linked Somali insurgent group Al-Shabaab uses to recruit members. The U.S. government designated the militant group a terrorist organization in 2008.

India has been placed as the globe's seventh most valued 'nation brand' in 2015, moving up one notch from eighth position in 2014. With an increase of 32 per cent in its brand value to USD 2.137 billion (from USD 1.621 in 2014), , according to Brand Finance, which brought out its annual report on the world's most valuable nation brands in October 2015.

Sino-Kenya cooperation in education, arts and culture has blossomed as evidenced by establishment of four Confucius institutes in the country.  The Counselor of Chinese Embassy to Kenya Yao Ming said cultural diplomacy is a critical component of a comprehensive cooperative partnership endorsed by President Xi Jinping and his Kenyan counterpart Uhuru Kenyatta in 2013. “People to people exchanges have thrived due to establishment of Confucius Institutes in four Kenyan Universities. Understanding Chinese language and culture is an eye opener to Kenyan youth,” Yao remarked.

When Kenyan-American Jacob Maaga moved to the United States, he realized he arrived with a unique and valuable gift: the knowledge of his homeland that could one day make him a successful entrepreneur. [...] He founded Pan Africa Exchange (PANEX), which helps East African farmers and U.S. buyers exchange the information they need to negotiate an agreeable price for coffee beans and other commodities.

Gospel singer Roy Smith Mwatia better known Rufftone has been re-appointed Republic of Korea’s goodwill ambassador for public diplomacy. [...] the reason the Korean embassy re-appointed the legendary singer to the post was because of the role he played in influencing Kenyan youth positively and due to the passion for the task he (Rufftone) showed the previous year.

African Media Initiative (AMI) and General Electric (GE) have partnered to boost media coverage in Africa of Energy and Infrastructure issues. Some 20 journalists drawn from the East Africa region will undergo basic training on the Energy sector in Africa, and on using sector data to tell impactful stories that will enrich media content and better inform citizens.

If you have even a passing interest in country music, you'll have heard of Don Williams or Dolly Parton but get ready for some new names courtesy of Nairobi's blooming country music scene. Focus on Africa's Kim Chakanetsa is a closet country fan - and she's been in Kenya, learning about the country's love of country.