public diplomacy
Since the beginning of the Pillar of Defense counter-terror operation, the Ministry of Public Diplomacy has been working hard to get the facts out in face of Hamas’ false reports. The PR effort, which includes a media center, has been dubbed, “Israel Under Fire.” The diplomacy efforts are focused not only on the Western world, but on Israel’s Arabic-speaking neighbors.
The empire strikes back! Britain for the first time has toppled the US to emerge as the most powerful nation in the world when it comes to "soft power", according to a new UK survey. The survey found that Britain projects more positive influence around the world than any other nation.
The capital city is set to host Art Connection 2012, a cultural exchange between artistes of Odisha and Japan, from November 25. The eight-day festival will feature dance performances, workshops and exhibitions on traditional and contemporary art.
Eight Japanese lifeguards from Kanagawa Prefecture have begun a week-long exchange program that sees them training with Australian counterparts in Greenmount Beach, Coolangatta. Going on for the past 12 years, the program is a chance for the two countries to share their beach safety strategies.
Daniel Zajfman, the President of the Weizmann Institute for Science, sees science as a critical bulwark against Israel’s challenging circumstances. “We’re in a noisy neighborhood,” he says understatedly, “so using technology to help solve some of our problems is important.” Zajfman has become a leading voice in the attempt to connect science and society, and he made his case recently at the Falling Walls Conference in Berlin.
China has launched a drive to win "hearts and minds" in Africa just as western powers – including Britain and America – are cutting back on their spending on international broadcasting. In January China Central Television (CCTV) launched its first African hub in Nairobi.
On November 2, Xinhua News Agency issued its first digital interactive e-magazine in Arabic, called China Panorama. The new service will focus on in-depth financial reporting and will target Arab elites and professionals. Its aim is to provide a “better and deeper understanding of China and Chinese economy”. Xinhua will thus add another piece to its expanding media network, which already boasts 142 overseas branches.
Latin dancer, choreographer and teacher Becky Fleming has been encouraging the children at Garran Primary School to learn more about Cuba's musical traditions. "Their learning about the music and the rhythm and the timing and how to be little gentlemen and ladies," she said. "It is teaching them respect for each other.







