Narendra Modi takes on Xi Jinping in a soft-power battle in America. “ANYTHING Xi can do, I can do better,” seemed to be the mantra of Narendra Modi, India’s prime minister, as he toured America in late September, hot on the heels of China’s president, Xi Jinping.

A recent proposal of the Information and Broadcasting (I&B) Ministry to this effect received a big thumbs-up from Prime Minister Narendra Modi. Now the ministry has started planning the dedicated corpus — funded by the government and the film industry — to finance full-fledged publicity campaigns for India’s entries in the run-up to the Academy Awards. 

The State Department says it’s losing the information war to ISIS—and is tapping HBO, Snapchat, and a screenwriter with deep CIA connections to help turn things around.

Public diplomacy (PD to its friends) is one of the less celebrated but more intriguing investments in U.S. foreign policy.  For decades, it has earned lasting allies for our country and helped multitudes understand and embrace our core values, including human rights, freedom of information, strong civil society and education for all.

True, neither the pope, let alone Argentina, have the political, military or financial power to enforce the UNGA-approved principles. But they can exercise their “soft power,” which is the ability of a country — or, in this case, the Vatican — to persuade others to do what it wants without force or coercion, be it (again, in this case) financial or political. In fact, soft power, a given for important states, is a must for those nations lacking such attributes.

 Russia knows that soft power requires hard power. Given the mutually hurting stalemate in Syria, the only way to convince Assad that the terms of peace will not be against his interests was to back him up militarily.