soft power

CPD contributor Jonathan Prosser explains how sustainable entrepreneurship can be public diplomacy.

Türkiye has made gastrodiplomacy one of the most significant elements of its soft power and has been engaging in efforts to promote its cuisine with activities such as Turkish Cuisine Week.

American universities abroad can advance U.S. geopolitical interests, but must also appear disinterested to remain credible in their local contexts–a difficult needle to thread.

A woman writing on a notepad and holding two microphones by Mihajlo Maricic via

Public diplomacy scholars and practitioners should stop conceptualizing the media as mere arenas for soft power efforts.

A broadcast microphone complete with pop guard in an audio sound booth by ContentWorks via

Geoff Heriot's book, International Broadcasting and its Contested Role in Australian Statecraft: Middle Power, Smart Power, showcases impressive intellectual breadth.

A concert by anna. m. w. via Pexels

Nguyen Le of University of Nottingham, Ningbo explains that more needs to be done for the South Korean government to establish BTS as a PD asset.

Indonesia on the world map by yorkfoto via Canva

It is important to enhance public diplomacy for Indonesia by publishing research and stories in international outlets for the intellectual community.

A football in a stadium with colors of the national flag of Qatar by FotografieLink via Canva

David Ellwood of Johns Hopkins SAIS Bologna analyzes Qatar's public diplomacy strategies and soft power following the end of the 2022 World Cup.