soft power

Soft power publications tend to over- or solely rely on Nye’s work. It is time to break this vicious cycle.

The growing popularity of V-pop makes it an emerging tool for Vietnam to diversify its public diplomacy strategy.

CPD Faculty Fellow Corneliu Bjola shares how avatars in digital diplomacy can have the potential to create a significant impact.

The Golden Circle of Public Diplomacy is a new paradigm in PD literature that introduces a moral purpose and cultural awareness.

A discussion of how we can borrow businesses’ ‘space creator’ strategy to advance public diplomacy in a multiverse era.

Saudi Arabia's soft power strategy during the Hajj promotes a liberal image but comes with a catch.

Season 2 of a podcast co-hosted by Nicholas J. Cull and Simon Anholt.

Season 2 of a podcast co-hosted by Nicholas J. Cull and Simon Anholt.