soft power

At a time when Europe appears ever more self-absorbed and the U.S. questions many of the foundations of post-war prosperity which it created, China appears ever more self-assured in offering an alternative narrative. [...] Despite this massive investment, China’s soft power still languishes far behind that of its Western rivals in most comparative studies: 28th out of 30 in Portland’s 2016 report on soft power or 20th out of 25 according to Monocle.

Over the last five decades, Singapore has built a strong reputation as a global business and tourism hub, recognized for its quality infrastructure, safety, stability, connectedness and accessibility. However, global competition to attract tourists and investments has intensified, and the media landscape has become more crowded and complex.

In the last two months the Hungarian pavilion at the international exposition in Astana, Kazakhstan, received 200,000 visitors, Minister for National Economy Mihály Varga said on Friday on the "Hungary Day" of Expo 2017 Astana - Future Energy.

Through the use of social media, travel platforms like Tastemakers Africa, Everyday Africa, Hip Africa, Visiter L’Afrique and others are giving African travel and tourism a fresh and youthful injection by reimagining the possibilities of African travel for Africans, the African diaspora, and international tourists keen to do something other than seeing the “Big Five” on a game reserve truck or buying rugs in Morocco.

How governments, NGOs, embassies, and nonprofits can better manage their digital presence.
 

At the USC Center on Public Diplomacy (CPD) we research and analyze the ways organizations use social media and digital tools. In our efforts and collaborations, we’ve identified some top tactics that can benefit any organization. [...] How can you sustain your expanded network and leverage social media to maximum benefit in building a stronger and more engaged community?

Egypt could become one of the world’s top Bitcoin trading hubs within weeks thanks to the launch of the country’s first cryptocurrency exchange. [...] The project is the brainchild of Alexandrian entrepreneurs Rami Khalil and Omar Abdelrasoul, who seized the opportunity to capitalize on the country’s growing demand for Bitcoin.

Within 24 hours of of hearing from the country’s national security adviser that Sierra Leone needed food for survivors, Israel had sent supplies expected to provide nourishment for three days. [...] The ambassador emphasized the importance of getting the aid into the country quickly, in order to illustrate to desperate citizens that help was on its way and there was reason for hope.

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