soft power

Like many great orators President Obama knows how to quote scripture to maximum impact. His Cairo speech included passages from the Holy Koran, which his audience applauded.

President Barack Obama inherited two major public diplomacy problems. The first was the obvious crisis in America's communication with the world and the attendant decline in America's global standing. The second was the identification of the process of public diplomacy with the administration of George W. Bush. It was a paradox. The administration could not summon the cure without reminding people of one of the causes of the disease. The linking of Bush with Public Diplomacy was not wholly fair. The term was brought into its modern use in the U.S.

The nascent Obama era has captured the imagination of people everywhere who believe that the foundational aspects of international relations involve human, not economic, interests, and that those interests involve healthy dialogue. That has led to a pushback from those who suspect that Obama is, well, a wimp.

When will China ever learn? It’s not how loud you speak, or how many times you say something, but what you say that counts. Reports that the Communist Party of China (CPC) has launched a new English-language newspaper, the Global Times, should be greeted with the usual mixture of delight (yet more evidence of the Chinese jumping on the public diplomacy bandwagon) and cynicism (yet more evidence of the Chinese jumping on the public diplomacy bandwagon).

This project evaluated the effectiveness and value of Celebrity Diplomacy. Particular emphasis was placed on the United Nations. The project convened a workshop on the theme of Celebrity Diplomacy in April 2009.
 

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