India was known for tolerance, spices, camels and austerity. Shashi Tharoor said that India has developed not only through trade and politics but through its soft power. This takes place through its ability to share its culture with the rest of the world via food, music, technology, and Bollywood.

What's Japan’s Ministry of Economy, Trade and Industry's (METI), then, come up with as a solution? Jumpstarting international interest in its other endeavors, of course — fashion, design, anime. And to put a little umph in its appeal, they named their latest campaign Cool Japan.

Moscow is hosting a CIS youth forum of public diplomacy today...The main goals for discussions between young people are modern challenges and public youth diplomacy, main trends for cooperation of youth organization on the post-Soviet space, advanced methods and technologies of public diplomacy and social obligations.

"When we go to another country solving their water problems, it’s the best public diplomacy," says businessman Ronald Lauder.

The documentary is a smart and savvy approach to hasbara (public diplomacy) because it does no persuading, arguing or advocacy whatsoever. Politics could not be further from this film.

The single most important requisite to Korea’s success in attracting foreign investors is nation branding, pure and simple. The planet serves as a global display case.

India's success with IT brought the world to India. Now India is using IT to help bring other countries to the world.

This information is presented online on a user-friendly, easily understood and engaging map. It’s an... idea that allows us to be more transparent and accessible to the U.S. taxpayers and the public. We are also using it to track trends in human rights violations and in our public diplomacy efforts.