Other sports have created global appeal before. The NFL, for one, has been playing regular-season games before sold-out crowds in London since 2007. [...] But Ranadive envisions basketball as the world sport of the 21st century, calling his globalization plan “NBA 3.0."

Melbournians have their choice of world class performances, and those with discerning taste will be wasting no time securing their seats to see Shen Yun at the State Theatre. [...] Shen Yun’s contribution to the revival of traditional Chinese culture and the promotion of Chinese and Western cultural exchange.

Beyond the self-promoting social media antics of political leaders, digital diplomacy is important because it gives governments the opportunity to reach people they would struggle to reach otherwise, McClory said, whether to attract foreign students, tourists, or to rally people around a cause. "Australia falls down in that they have a smaller diplomatic network compared to the US or UK, Germany or France, they have to work harder to reach those people." 

It had everything from bagpipes to belly dancers [...] Canberrans came out in force on Saturday to enjoy costume, cuisine and customs from all over the world. The 2016 National Multicultural Festival celebrated its 20th anniversary with 7.5 kilometres of bunting, 400 stalls representing 170 nationalities and 350 performance groups and 2500 performers. 

Mr Coghlan is helping find ways to build cultural connections and "soft power diplomacy" between the two countries, by taking designers and Australian fashion industry representatives into China - and vice versa. "There's still a knowledge gap in the Australian industry on how China operates and ways to do business with China in the fashion sector, so we're continuing to work on that and build China relevant capabilities," Mr Coghlan said.

It wouldn't be senate estimates without senior Department of Foreign Affairs and Trade officials having to justify the presence of a $6300 ping-pong table in the 'InnovationXchange' ideas hub.[...]  "Senator you call it a ping pong table, I call it a meeting table," he said. "It is used all day for meeting and not for ping pong. It is actively used throughout the day and sits 10 or 12 people around it."

While Chinese tourists in Australia for Lunar New Year are being targeted in the hope they will spend big on Australian fashion [...] Mr Coghlan is helping find ways to build cultural connections and "soft power diplomacy" between the two countries, by taking designers and Australian fashion industry representatives into China - and vice versa.