corporate diplomacy

This is not just wishful thinking. Japan’s corporations are regaining much of the self confidence and footing that they lost during the downturn, the result of many adjustments and strategic moves that Japanese businesses have made to expand to emerging markets. Japan, Inc. is going global again.

February 17, 2011

As India asserts itself within the ever-evolving global power dynamic, India is having a vibrant discussion about public diplomacy and nation-branding, and how to engage in channels of public diplomacy as a means to project its emergence. One such platform for this discussion is found in the India Future of Change initiative.

If the events in Egypt taught us anything over the past few weeks it is that notions of freedom and fear run in parallel. I was struck as many of you might have been by the myriad images and poignant stories pouring out of Egypt showing Egyptians by the thousands demanding their freedom and rallying for global support.

If the events in Egypt taught us anything over the past few weeks it is that notions of freedom and fear run in parallel. I was struck as many of you might have been by the myriad images and poignant stories pouring out of Egypt showing Egyptians by the thousands demanding their freedom and rallying for global support. It reminded me of why I have such an enduring appreciation and admiration for Egyptians as a people. They are deeply proud of their heritage and culture and this is infused in every aspect of daily life.

PD Magazine announces the launch of the Winter 2011 issue: "Corporate Diplomacy". This unique publication examines a variety of factors that make the private sector an important source of innovation and collaboration within the public diplomacy process.

In the debate over what is and is not public diplomacy, here’s another example to throw into the mix. In 2009, the ad agency for Nike China won an award for its series on Liu Xiang, a Chinese phenom in the hurdles. Liu carried the inspirations of China into the Beijing Olympic games in 2008.

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