Tel Aviv University president Joseph Klafter proudly announced that Israel's only Confucius Institute is to be found at TAU. As Israeli Prime Minister Netanyahu said, in coming years we’ll see a dramatic expansion of Israel-China ties, which will in part be achieved through a decision to bring 250 Chinese students to Israel on an annual basis.

Expert insight on the India Is campaign. 

A look at how India is elevating its public diplomacy to match its growing stature in global affairs.

The fizzy, busy sound of Korean pop have conquered airwaves in Japan and China over the past few years, but this week marks the escalation of a campaign to charm American listeners. Whereas Utada and BoA presumed being big in Asia would equal sales in the U.S., Wonder Girls is being introduced specifically for the teen and tween markets.

Cambridge University has come under pressure to reveal the identity of a mysterious Chinese foundation that is donating £3.7 million for a new professorship, amid fears that the pressure to raise funds may have exposed it to backdoor diplomacy by Beijing, which granted China an opportunity to deploy "soft power".

Several schools aiming to foster cultural understanding between U.S. and China have turned to virtual exchange programs between American and Chinese schools. Such schools received financial assistance from Hanban, a Chinese institution affiliated with the Chinese Ministry of Education, as well as the Confucius Institute at Michigan State University.

Korea announced plans to promote Korean traditional culture on Monday. “K-drama started hallyu in 1995 and K-pop has been continuing its popularity since the mid-2000s. The recognition of Korean traditional culture, literature or other related sectors, however, is low. It is time to diversify the trend and make it sustainable,” said Culture Minister.

The friendship has solidified further after the Great East Japan Earthquake last year, according to Ann Stock, the Under Secretary of Public Diplomacy at the U.S. State Department. After the 9.0-magnitude earthquake and tsunami rocked Japan, the U.S. provided weather and nuclear expertise...