There are so many stigmas attached to Israel at the moment. Without making this blog sound at all like a propaganda-fuelled promo piece for the nation, I was delighted to find out that Tel Aviv is nothing like most foreigners expect it to be.

As part of the American Music Abroad program, the Department of State and American Voices will create a series of international musical exchange tours. International touring activities will include public concerts, master classes, lecture-demonstrations, workshops, jam sessions with local musicians and media outreach.

"We congratulate the hundreds of thousands of Americans who have mobilized to this unique crisis of conscience," Carney said at a news conference on Thursday, adding the video has helped raise awareness about the "horrific activities" of the child-recruiting Lord's Resistance Army.

The wildly successful viral video campaign to raise global awareness of a brutal Central Africa rebel leader is attracting criticism from Ugandans, some who said Friday that the 30-minute video misrepresents the complicated history of Africa’s longest-running conflict.

The wildly successful viral video campaign to raise global awareness of a brutal Central Africa rebel leader is attracting criticism from Ugandans, some who said Friday that the 30-minute video misrepresents the complicated history of Africa's longest-running conflict.

Other campaigns have used videos and social media to get their message out (consider the Enough Project's campaign against Congolese militias who fund their wars by controlling the trade in "Blood Minerals" such as coltan). But it takes more than having a message worth hearing...

A few nights ago, a video from advocacy group Invisible Children hit the web. Called Kony 2012, it is an attempt to tell the world the story of war criminal Joseph Kony, so that the viewer might feel the burn of injustice and work to put his reign of terror to an end.

One aspect is culture, a powerful, but as-yet poorly deployed tool in the exercise of China's soft power and public diplomacy... This is important because as the Chinese learn how to use these tools better, they will more effectively compete in the contest for hearts and minds. It's also critical if this country is ever to move from merely "Made in China" to its long elusive goal of "Created in China."