With so many global challenges, where can the biggest impact be made on global publics? How can the case for public diplomacy be made more effectively to governments, corporations, NGOs and individuals? We can start by tackling the most pressing global issue—water. Water is essential for human life and although we are a blue planet, water is a scarce resource. More than one billion people do not have access to safe water.

A breakthrough in the final hours of Xi Jinping's US tour has eased restrictions on imports of US films into China, and could lead to more 3D and Imax films being made in Hollywood...For Chinese, "more US movies may force domestic producers to take a correct attitude toward their works and learn from others."

China has agreed to open its market to more US films and provide better terms to US studios. "This agreement with China will make it easier than ever before for US studios and independent filmmakers to reach the fast-growing Chinese audience, supporting thousands of American jobs in and around the film industry," US Vice-President Joe Biden said in a statement.

While aid organizations, governments, and local communities are involved in emergency responses, it is defense forces that often have the capabilities to offer logistical support, medical care, damage assessment, communications and imagery. Ultimately, military forces are particularly well-placed to provide life-sustaining assistance quickly.

Bryant entered the gym at Gertz-Ressler High School Thursday where he oversaw a Mandarin exchange program partnered with the Kobe and Vanessa Bryant Foundation, an event that featured Chinese exchange students participating in defensive, shooting and dribbling drills. The enthusiastic response obviously highlights the popularity the Lakers' star commands.

In a recent report, SERI analyzed how Korea’s hosting of international events such as the 2018 PyeongChang Winter Olympics and the 2011 Daegu IAAF World Championships alongside the Korean wave and an upswing in global activities by Korea’s multinational corporations have contributed to Korea’s move up in the rankings of the Nation Brands Index.