soft power

The battle for hearts and minds of the global television news audience has entered a new phase with the launch of a dedicated UK version of the Kremlin-backed 24-hour news channel, RT.

November 2, 2014

The pope comes to the table with “no threats, no bullets, no drones.” The head of the Catholic Church is the ultimate example of soft power.

Every country’s foreign policy has elements of continuity and change following a change in government. India’s policy under Mr. Modi is no different.  The fourth change is a greater emphasis on ‘soft power’. 

November 1, 2014

The issue of climate change presented a golden opportunity for Europe to flex its soft power, economic muscle and high-minded internationalism for the good of mankind. Perhaps, mused some, the EU should rebrand itself the “Environmental Union.”

The most ambitious attempt yet to reduce soil erosion, increase food security and adapt to climate change is expected to vastly increase the amount of food grown in one of the most drought- and famine-prone areas of the world. 

Real estate tycoon Pan Shiyi and his wife donated $10 million to Yale University on Wednesday, drawing harsh criticism from some commentators and netizens. Many have said: Why not donate to schools in China? (...) Pan's decision is a reflection of China's rising soft power thanks to the more than three decades of fast-paced economic growth.

The majority of great countries have embraced foreign aid as an instrument of “soft power” to achieve their political and economic aims.  Saudi Arabia is no exception to this trend. 

Russian “soft power” aimed at promoting the country’s image abroad is working and President Vladimir Putin is its key element, a report presented by the Center for Political Analysis at TASS on Friday says.

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