Cybercapacity is an aggregate of a number of factors, from the quality and strength of a country's digital infrastructure (access to electricity, internet quality, and internet penetration) to its innovation environment, political space (governed by laws on freedom of expression), and soft power (how much other actors desire products of its technology industry).

Kimchi in space. The Kimchi Bus. Government-sponsored chefs and restaurants spreading the word of Kimchi around the globe. South Korea is one of the nations most involved in branding itself through its food, using food as a part of it’s “soft power.” It’s called “Gastrodiplomacy” — the use of food as a diplomatic tool to help resolve conflicts and foster connections between nations.

Harnessing young people's enthusiasm for football and sports in general is a useful and interesting way to offer opportunities for personal and professional growth, said Rubem Cesar Fernandes, executive director of Viva Rio, a Brazilian NGO focusing on development through innovative projects. [...] Viva Rio has established the Black Pearls Academy, a high-performance football training centre for young athletes from refugee and underprivileged communities in Brazil and Haiti.

Sport can play a major role in boosting Scotland’s influence abroad, and help cement international relations, while influencing diplomacy and foreign policy. The potential is there to use sport to improve international relations and development, and what the Scottish Government needs to do is to elevate sport’s role on the global stage.