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KEEP READINGThe Soft Power Arm of Public Diplomacy
This week's PD News headlines looked at soft power successes and setbacks around the world. The Irish chief executive of the British Council is building connections through culture, while India is positioning itself as a technology powerhouse able to influence foreign policy. Other headlines looked at China’s soft power struggles including the effectiveness of its cultural centers and Confucius Institutes and its difficulty in changing its reputation.
- China's soft power strategy can't keep up with its fearsome reputation - The Conversation
- The effectiveness of the Chinese cultural centers and Confucius Institutes - The News Lens
- The Irishman building relationships around the world - The Irish Times
- Software as an instrument of soft power - #Swarajya
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