Following violent anti-asylum seeker rallies by right-wing extremist in Heidenau and xenophobic PEGIDA protests, Saxony wants to revamp its international image with the campaign "Simply Saxony." The Saxon government plans to find new ways to include the debate over refugees and migrants into the state's image campaign.

A first of its kind international Women tech entrepreneurship conference was held in Israel last week, as a group of female tech bloggers and entrepreneurs from around the world were invited for a one-week trip to explore the 'Startup Nation'.

When consumers think about brands, they often think about products. But people and nations are brands too. In fact, some of the world’s most successful business and political leaders have clear personal brands- think of Professor Wangari Maathai, Nelson Mandela and Mahatma Gandhi. They had strong personal brands, which reflected their philosophies and beliefs and aligned strongly with their values. Their brands enhanced their leadership status in the society.