soft power
rom joint collaboration to single window clearance - an Indian delegation would be showcasing the country's "soft power" at the ongoing Toronto International Film Festival. India and Canada had recently signed an Audio-Visual Co-Production Agreement, which enables Indian and Canadian film producers to collaborate on various facets of filmmaking.
While refugees poured across the border to China telling stories of starvation and torture, in the other direction — thanks to the merchants — came foreign films, television shows and music stored on DVDs and USBs, a link to the prosperity and ways of the outside world. These shifts gave rise to North Korea’s very own millennials, a generation born in the 1990s who are independent, pragmatic and less politically attached than their predecessors, says Park. They’re also known as the “Black Market Generation.”
From joint collaboration to single window clearance - an Indian delegation would be showcasing the country's "soft power" at the ongoing Toronto International Film Festival. Led by Information and Broadcasting Secretary Bimal Julka, the team, which arrived here on Sep 6, will share details about the country's strength as a film shooting destination for foreign producers and would promote joint collaborations amongst stakeholders, said an Information and Broadcasting Ministry statement.
Hollywood triumphed in China this summer afterTransformers: Age of Extinction broke all previous box office records there, selling over $300 million worth of tickets against a $244 million U.S. take. But jubilation over the film's Chinese success has been dampened somewhat by jeers from major news outlets in the West that Transformers 4 was yet another example of Hollywood's selling out to China. Critics of the film point to its numerous Chinese product placements, generously featured Chinese landmarks, cameos by Chinese pop stars, and a pro-Chinese-government message.
Soft power was all over the news this week in public diplomacy.
Less than a decade ago, few ventured to the seaside village set against lush tropical forest and the Sierra Nevada mountains. Marxist rebels, paramilitary bands and narco-traffickers had the run of it. This was the bad-news Colombia of guerrilla wars and Pablo Escobar. It is a nation far from perfect, with plenty of conflicts and problems, but on the mend and coming up.
Hard-headed bean counters are busy auditing the economic gains of Prime Minister Narendra Modi's visit to Japan but the PM seems to have shrewdly used "soft power" symbolism to boost the profile of a visit billed as a major international engagement.
Dr. Carol Atkinson, professor of international relations at USC and a veteran of the United States Air Force, gave an hour-long briefing to USC students at the Annenberg School for Communication and Journalism about U.S. military tactics on Wednesday afternoon. Atkinson, who served in Operation Desert Storm, spoke on the shift of the U.S. military’s approach from hard tactics to soft, due to what she described as a changing tide of foreign policy and a new era in public diplomacy.







