New Release: Shanghai Expo 2010 Media Monitor Report

Today, the USC Center on Public Diplomacy released a Media Monitor Report on Expo Shanghai 2010 - Flaunting Nations' Beauty through the Practice of Nation Branding. The report explores, further, the varied approaches to nation branding seen at the Expo. The Media Monitor began on October 1, 2010, tracking coverage of religion as it pertains to foreign policy, new technology and public diplomacy. The report was written by Master's of Public Diplomacy candidate, Wen Chen ('12).

This report is a part of the research conducted on Nation Branding at Expo Shanghai 2010 by Principal Investigator Jian (Jay) Wang and his team.

Click here to view the report in its entirety.

To view the video conversations from the Expo Shanghai 2010, please click here.

To view the photos from Shanghai taken by the research team, please click here.

To review past Media Monitor Reports, click here.

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