The CPD Blog is intended to stimulate dialog among scholars and practitioners from around the world in the public diplomacy sphere. The opinions represented here are the authors' own and do not necessarily reflect CPD's views. For blogger guidelines, click here.
![Image courtesy of the Yunus Emre Institute](https://uscpublicdiplomacy.org/sites/default/files/styles/blog-listing-230x140/public/uploads/Turkish_Archery_1_775x469.jpg?itok=Pv5mhwPH)
Halid Bulut, Executive Director of the Yunus Emre Institute, shows how archery is no longer used for warfare, but for diplomacy.
![Image courtesy of Pixource / 90 Images via Pixabay](https://uscpublicdiplomacy.org/sites/default/files/styles/blog-listing-230x140/public/uploads/mexico-1289091_1920.jpg?itok=QnIlFa9I)
As a nation of immigrants, the United States should use its diverse ancestral heritage as a public diplomacy tool.
![Image by Lukas via Pexels](https://uscpublicdiplomacy.org/sites/default/files/styles/blog-listing-230x140/public/uploads/measure_growth.jpg?itok=7E8xHQxH)
The BBG has more than rebranded as USAGM; its audience measurement methodology has changed. A longtime audience research analyst questions some of the resulting numbers.
![Image courtesy of geralt via Pixabay](https://uscpublicdiplomacy.org/sites/default/files/styles/blog-listing-230x140/public/uploads/Social%20Listening_WEB.jpg?itok=ee4P2Dal)
Why social listening is a critical tool for managing a country's image.
![Image via World Health Organization World TB Day 2019 campaign](https://uscpublicdiplomacy.org/sites/default/files/styles/blog-listing-230x140/public/uploads/Public%20Diplomacy%20to%20end%20TB%20Tuberculosis.jpg?itok=Z7yeNXnC)
Despite the challenge posed by TB, the STOP TB Partnership has shown its ability to use conference diplomacy to take decisive action.
![Image courtesy of Pixabay](https://uscpublicdiplomacy.org/sites/default/files/styles/blog-listing-230x140/public/uploads/Wrestling%20Ring_WEB.jpeg?itok=4rcceoWZ)
The second post of this two-part series delves into what President Trump's hyperreal digital activity means for public diplomacy.
![Photo by Min An via Pexels](https://uscpublicdiplomacy.org/sites/default/files/styles/blog-listing-230x140/public/uploads/backlit-clouds-dusk-853168.jpg?itok=IR_XRxX6)
Kwang-jin Choi sheds light on the value of "people's diplomacy" for South Korea's Ministry of Foreign Affairs.
![Image courtesy of U.S. Marine Corps Lance Cpl. Cristian L. Ricardo via Wikimedia Commons](https://uscpublicdiplomacy.org/sites/default/files/styles/blog-listing-230x140/public/uploads/Donald_Trump_delivering_inauguration_speech_WEB.jpg?itok=uV0Iv1vj)
This two-part blog series uses a cultural studies approach to deconstruct Trump’s antagonistic public diplomacy.
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