nation branding

An innovation centre dedicated to finding new ways to exploit space has been officially opened in the UK. The Harwell, Oxfordshire, site will foster people and ideas that can grow an already highly successful sector.

Japan is a nation built on contradictions and juxtapositions, a place you'll find modern skyscrapers next to ancient temples, or Shinto couples being wed in Christian-style ceremonies. And for the record, here's another example: Cool Japan and Isolated Japan.

Martin Wahlisch and Behar Xharra, in the third paper released in 2011, focus on how Kosovo can utilize public diplomacy to become more recognized in the world.

There are so many different ways of describing what we witnessed yesterday. According to an expert commentator on the BBC, it was a “fan-blooming-tastic day for British fashion”. According to Boris Johnson, crammed into his morning suit from Moss Bros, it was “a good dry-run for the Olympics”.

Prince William to Catherine Middleton’s spectacular Royal event delivered hundreds of millions of pounds in extra revenue for memorabilia manufacturers, and a major tourism boost for the British capital. Across the world, millions still come to understand Britain through the monarchy.

Favelas, sprawling shanty towns which are home to tens of thousands of people, are a defining feature of Rio. But the Globo newspaper said their labelling on the map and the absence of wealthier districts and tourist sites gave a bad impression of the city.

Nigeria may be able to polish its reputation and assume a wider role on the global stage if its upcoming gubernatorial polls are as seemingly free and fair as last week's presidential election, analysts say.

PDiN Contributing Researcher Rachel Chan reviewed Koh Buck Song's latest book, Brand Singapore: How Nation Branding Built Asia’s Leading Global City.

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