Innovations in Public Diplomacy

Embassies generally busy themselves promoting their own culture and values, spending a large sum of their financial resources inviting cultural troupes from the countries they represent. What if, in addition to promoting their own culture, they could promote the culture and talent of their host countries without committing major financial resources? Wouldn't it be a masterstroke in the practice of public diplomacy and economy of resources? Read More

The Importance of Economic Diplomacy in the Middle East

The deteriorating security situation throughout much of the Arab world underscores the need to urgently search for nonviolent methods of achieving stability. At the heart of the current unrest are not only political issues but also economic failures that are wiping out the vestiges of hope that remain after the region’s recent revolutions. Read More

Branding the Cyrus Cylinder

The Cyrus Cylinder, a small clay object dated from the sixth century B.C.E. and covered in Babylonian cuneiform script of an imperial decree by King Cyrus of Persia, is considered by many to be a powerful symbol of cultural and religious tolerance. Its international touring exhibition, spearheaded by the British Museum, has drawn broad global attention and is, by most measures, a resounding success. Read More

Chinese Public Diplomacy: Winning Hearts and Minds Abroad or at Home?

The increased tempo of Beijing’s public diplomacy activities in recent years, from Confucius Institutes to the 2010 Shanghai World Expo, have received poor to mediocre reviews internationally. Expensive projects have been received positively by the Chinese public, but have done little to reverse China’s continued international image problems. Although a narrative of crisis pervades international scholarship on Chinese public diplomacy, there appears little evidence to suggest that Beijing is concerned. Read More

Does Technology Persuade (Part II): Looking to Media Practices for Insight

How does what we know about information and communication technology (ICTs) and persuasion help practitioners makes sense of how to integrate technology into the mission of public diplomacy? We know that ICTs can be: A) Persuasive by its ability to facilitate or enable other attempts at persuasion. B) Persuasive as a transmission vehicle (the medium endows some form of credibility or legitimacy). C) Persuasive as a kind of context for communication - an intermediary - that enables the influence potential of social ties. Read More

Malala Is A Rare Leader—But Pakistanis Aren’t Following

If you’re of Pakistani origin, as I am, and if you long to see that embattled country right itself, the saga of Malala Yousafzai can drive you to tears. Not just tears of joy for the way she was a favorite for this year’s Nobel Peace Prize. Not just tears for how she captured the imagination of Westerners who want to believe the best about Pakistan’s hopes and prospects. Read More

U.S. Public Diplomacy in Africa: Two Public Diplomacies

On Sunday, September 22, 2013, al-Shabab, a Somali-based al Qaeda cell unleashed gunfire on a Kenyan shopping mall, murdering 72 people and injuring over 200 others. The deadliest terrorist attack in Kenya since the 1998 bombing of the U.S. Embassy in Nairobi, the Kenyan mall shooting temporarily brought Africa to the forefront of U.S. news organizations like CNN, MSNBC, and Fox, who typically ignore the continent. Read More

Pages

Subscribe to USC Center on Public Diplomacy RSS