APDS Blogger: Dao-Chau Nguyen

On a recent MPD trip to Beijing, a research group focused on Corporate Diplomacy. We listened to Chinese corporate social responsibility (CSR) experts including practitioners from a state-owned enterprise (SOE), a corporate philanthropy magazine, and several public affairs firms, all of whom shared their thoughts on the different concepts of CSR that currently divide the East and the West.

In honor of the New Year (both West and East), I would like to share a relatively new lens for viewing relations in public diplomacy. Many may have heard of the terms individualism, which privileges the individual, and collectivism, which favors the collective or group. What they may not have heard about yet is relationalism, which privileges personal relations. At the time of this writing, relationalism literally “isn’t in the dictionary” – at least the most prominent one in the English-language.

Re-Framing & Re-Imagining the American Brand Abroad

Stephanie Stallings recently suggested that creative collaboration is a useful model for cultural diplomacy. She is definitely onto something. Circumstances have changed around the work of diplomacy. Publics are now much less distant, more assertive, and actively engaged participants in the making of their encompassing cultural worlds.

Just over two decades after Joseph Nye coined the term “soft power”, Russia is set to officially introduce the phrase into its foreign policy vocabulary at the highest echelon. It was recently announced that, starting in 2013, Russia will jump on to the soft power bandwagon by making the highly demanded concept the focal instrument of its new foreign policy strategy. The development, in keeping with the rich traditions of Russian theater, unfolded in three key acts.

Act I

APDS Blogger: Frank Cheng

BEIJING. On the first day of our trip, the MPD student delegation to China visited Peking University (PKU). We met with Professors Wang Dong and Yu Wanli as well as students of international relations to discuss the U.S.-China Bi-National Commission Report on Mutual Trust and their perspectives on Chinese public diplomacy.

APDS Blogger: David Mandel

BEIJING. So the first thing is that it is big, bigger than you thought, though you imagined it to be very big. Big in an almost surprising way, such that you are taken aback but not so much that you cannot rationalize it, because, after all, you knew it would be.

APDS Blogger: Dao-Chau Nguyen and Danni Li